Tuesday, April 13, 2010
SOME COMMENTS ON VISIBILITY
I had an interesting email conversation with a prominent sf/f/h art dealer. I was trying to persuade her to buy short poetry for her catalogue in order to highlight and further promote her inventory. Ultimately she said no because she thought the use of poems or short fiction or essays distracts the reader of the catalogue from its essential purpose of selling the dealer's inventory. What do you think? Give me your thoughts on this.
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Anything in a catalog that doesn't deal with the products being sold is a distraction, yes. The trick with making a catalog or catazine interesting is to include eye-catching tidbits that DO relate to the content. In this case, that would mean pitching ekphrastic poetry based on the speculative art. I could quite easily sit down and generate a stack of poems based on pictures in a catalog, particularly if there was money in it. And I've seen a few pieces in conventions where someone matted a picture with a poem, quotation, microfic, or other text content in combination.
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